Privacy Policy

Last updated: 5.17.2026

ATX Hoops is owned and operated by Illuma / ATX Hoops, which acts as the data controller for any personal information collected through this website.

Your privacy matters here. I don't sell personal data, trade it, or believe in spamming people every day to drive sales. I only collect the information reasonably needed to run this website, fulfill orders, manage classes or events, and communicate with you when you choose to contact or hear from ATX Hoops.

Please read this Privacy Policy to understand how your information is handled.

What information is collected

Information you choose to provide

You may choose to provide personal information in the following situations:

• Placing an order

• Booking a class, private lesson, workshop, or performance

• Signing up for updates, announcements, or newsletters

• Contacting ATX Hoops through the website, email, or social media

Depending on the situation, this information may include:

• Name

• Email address

• Shipping or billing address

• Payment information

• Information you voluntarily provide in messages or inquiries

You are never required to sign up for marketing emails to use this website or participate in services.

Automatically collected information

When you visit this website, certain technical information may be collected automatically, such as:

• Browser type

• Device type

• IP address

• Time zone

• Pages visited or interactions with the site

This information is used for website functionality, security, troubleshooting, and anonymous traffic insights. It is not used to personally identify you for advertising purposes.

How your information is used

Your information may be used for limited business purposes, including:

• Processing and fulfilling orders

• Managing class registrations, lessons, workshops, or event bookings

• Communicating about purchases, schedules, updates, or customer support

• Sending occasional updates only if you explicitly opt in

• Maintaining website security and preventing fraud or abuse

ATX Hoops does not send excessive marketing emails, and you may unsubscribe from updates at any time.

Payment processing

Payments may be securely processed through trusted third-party payment providers. ATX Hoops does not directly store complete payment card information on this website.

Photos and video content

ATX Hoops may occasionally capture photos or video during classes, workshops, performances, or community events for educational or promotional purposes. This content may appear on Illuma’s / the ATX Hoops website, social media pages, advertisements, or future class materials. Consent will be asked before hand and you will have opportunities to avoid being captured, but in the event you missed the consent request for the group or you would like your photo/video taken down, please contact ATX Hoops directly at ATXHoops(at)Proton(dot)me :)

Content used will be respectful and focused on normal class participation, instruction, performances, or community activities. ATX Hoops will not intentionally use footage involving wardrobe malfunctions, injuries, embarrassing situations, or other inappropriate not-hooping related content like some click bait creators do (Note: simply failing to do a trick or not being able to hoop is not considered embarassing- it is just part of learning! I mean that I won't post if I capture you spilling food on yourself or any non-hooping related accidents.)

If individuals obviously under the age of 18 appear in any content, faces will be censored or obscured.

What ATX Hoops does not do with your data

To be clear:

• Personal data is not sold

• Email lists are not rented or traded

• Personal information is not used to build advertising profiles

• You will not receive marketing emails unless you chose to receive them

• ATX Hoops does not intentionally collect more information than necessary to operate the business and website

Cookies and analytics

This website may use basic cookies, analytics tools, or similar technologies required for normal website operation, performance monitoring, and general traffic insights.

These tools are used in an aggregated, non-identifying way and are not intended to personally track you across the internet.

You may disable cookies through your browser settings, though some parts of the website may not function properly as a result.

Third-party services and links

This website may use third-party services for website hosting, payment processing, analytics, email communications, embedded content, or social media integrations.

This website may also contain links to external websites or platforms. ATX Hoops is not responsible for the privacy practices, policies, or content of third-party services or websites. Please review their policies separately.

Data security

Reasonable technical and organizational safeguards are used to help protect your information. However, no method of electronic transmission or storage can be guaranteed to be completely secure.

Your rights

You may contact ATX Hoops at any time to:

• Unsubscribe from marketing or update emails

• Request that your contact information be updated or removed where reasonably possible

• Ask general questions about how your information is used

Reasonable efforts will be made to address privacy-related requests, though some information may need to be retained for legal, transactional, security, or record keeping purposes.

Legal disclosure

Information may be disclosed if required by law, legal process, or valid governmental request, or when reasonably necessary to protect rights, safety, security, or prevent fraud.

Changes to this policy

This Privacy Policy may be updated occasionally to reflect operational, legal, or website changes. Updates will be posted on this page with a revised effective date.

Contact

If you have questions about this Privacy Policy or how your information is handled, you can contact:

Email: ATXhoops (at) proton (dot) me